Nutrition under your brand. Real meals, no dietitian required.
Your clients take a 3-minute food quiz and get a flexible weekly meal plan with your name on it — real dishes, checked math, and a grocery list by aisle. You choose who pays: they subscribe and you keep a share, or you cover the clients you coach.
Free to start · No credit card · Set up in 5 minutes
Coach Maya
Your flexible meal plan · Week of Sep 7
Day 1 · Mon, Sep 7
1,850 kcal
Greek yogurt bowl
Greek yogurt 200 g · blueberries · walnuts
420
Chicken & rice bowl
Chicken breast 150 g · rice · broccoli · olive oil
640
Salmon with potatoes
Salmon 140 g · potatoes 250 g · green salad
610
Apple & peanut butter
Apple · peanut butter 20 g
180
Grocery list · this week
Produce
- Blueberries
- Broccoli
- Apples
- Mixed greens
Meat & fish
- Chicken breast 1 kg
- Salmon 560 g
Dairy
- Greek yogurt 1.4 kg
- Meal plans delivered
- 35,000+
- Trainers & businesses
- 2,200+
- Of meal planning
- 9 years
- Coach-built algorithm
- NASM
A flexible meal plan they can actually shop for.
Real meals, checked math
Every plan is assembled from a catalog of real dishes with verified portions, then fitted to the client's targets. No “800-calorie dinner” surprises.
Built around foods they picked
The quiz asks what they actually eat. The plan uses only those foods, so it doesn't fight their habits.
Grocery list by aisle
One list per week, grouped by store department. Walk the store once and they’re done.
Swap anything
Don’t like a sample meal? Swap it and the targets re-balance. No message to you, no waiting.
A fresh week, every week
Plans refresh automatically; clients see the upcoming week ahead of time.
Set up between sessions. First plan out today.
- 1~2 min
Brand it as yours
Add your name, photo or logo, and a welcome note. Clients see you on every screen and every email — even the URL.
- 2~1 min
Share your link
Text it, put it in your bio, print the QR. Clients answer a few food questions on their phone. About 3 minutes.
- 3Every week
Plans go out, week after week
The first plan lands in seconds. On a coaching link you approve it first; after that every week refreshes automatically.
You decide who pays.
Run one model or both — every link has its own setting.
Your clients subscribe
Pick a monthly price ($19.99, $29.99, $49.99). SmartEat keeps a flat $10; the rest is yours, paid out automatically.
Example (hypothetical): 25 clients at $29.99 → $500 a month to you.
You cover it
Nutrition included in what you already offer. Prepaid credits: 1 credit = 1 client for 1 month.
From $9 per client-month. No seats, no add-ons.
Both can run side by side.See pricing
Your clients stay yours
Every email carries your name. No SmartEat-branded marketing, no cross-promotion, no data selling.
Your clients only ever hear from you.
- Your name, photo or logo and colors on the quiz, the plan and every email
- Your own URL — nothing of ours in the address bar
- You see and control every email sequence sent in your name
Fully client-branded experiences sell for $145–997 a month elsewhere. Here it’s included.
Nine years of meal plans, one job: make nutrition easy to hand out.
SmartEat Inc. is a San Francisco company. Since 2017 our meal-plan engine has delivered 35,000+ plans for 2,200+ trainers and businesses. The algorithm was built with NASM-certified coaches; the meal catalog is checked by hand, dish by dish.
“I added over $1,000/mo without a single extra hour of work.”
Every client was asking me what to eat. SmartEat let me offer real meal plans under my brand in 10 minutes.
“Retention is up 40% since I started using SmartEat.”
I was losing online clients to apps like MyFitnessPal. Now I send them my link — they get better plans and I get paid monthly.
“15 members subscribed in the first week — that's $600/mo I wasn't making before.”
The white-label branding is a game changer — clients think we built it.
Built for people who already have an audience.
How it works for you, in detail.
Common questions
All questionsDo I need a nutrition certification?
No. Plans are general-wellness meal plans built from foods your client picked and fitted to their targets. You coach; the engine does the math. This is not medical nutrition therapy, and we don't serve clinical cases.
Do my clients see SmartEat?
Never. Your name, your photo or logo, your colors — on the quiz, the plan, and every email.
What does it cost me?
Nothing to start. Client-pays links cost you $0; you earn a share. Partner-pays links use credits from $9 per client-month.
Can I check a plan before it goes out?
Yes: on a coaching link the first plan waits for your approval; you can adjust targets or swap meals. After that, weeks refresh automatically.
Your clients are already Googling "what should I eat".
Give them the answer under your brand. Set up takes 5 minutes.
No credit card · No contract